The Struggle is Real...Digital Art Edition

The Struggle is Real...Digital Art Edition

The struggle is real.

🫠 Struggle #1: It's May, and I'm just now reflecting on events from December 2023. My procrastination seems to know no bounds, and the last several months have been an absolute whirlwind.

🔄 Struggle #2: My website has undergone more makeovers than any HGTV show. Is it procrastination or perfectionism? Even Lana Urso noticed, saying, "You changed your website...again!" (I love it when people notice!)


But, on the bright side, our team has grown—initially just two, now we're four strong. Five, if you count my always-supportive husband and six with our adorable doodle. Don't miss out on the tea ☕️ —subscribe to my newsletter here to keep up with all the updates!

Time to refocus on the art rather than the endless digital tweaks. We've transitioned from Squarespace to Shopify, streamlining how we manage digital art prints, commissions, and collaborations, especially with music festivals and events. (End of shameless plug).

🔄 Let's rewind to last November when this adventure began.

November: The Artistic Process

After parting ways with my previous job earlier in the year, I dived into digital art challenges that I had yet to perfect. One of those challenges was hair rendering—a crucial element that, if not done right, can add 10 to 20 minutes per frame to export. That's unsustainable for the 840 frames I was working with.

I had also redone the piece I was working on…maybe about 4-6x. To top it all off, I had about six incredible installations in the works at the same time.

Fast forward to December, and I felt the stirrings of what would become a significant milestone in my art career: Miami Art Week; here I come!

December: Miami Art Week

Finally, the moment had arrived—I was showcasing my digital art at a prestigious event, and who better to join me than my mother-in-law, MILLY? Despite the trip, she's one of my biggest supporters, traveling cross-country to be by my side.


🔌The Show Unfolds

As I started setting up at the iconic SLS Hotel and Sagamore Hotel, I quickly realized I had overlooked the practical supplies. There I was, scrambling around in a somewhat comical frenzy, searching for enough electrical plugs and essentials. Thankfully, the event staff saved the day!

The nerves started settling in as I realized that hundreds of people were finally about to see the art into which I had poured so much of my love, time, and energy. I hoped they would understand and resonate with the emotions I was trying to portray in my work.


What My Art Represents

🎵 The centerpiece of my exhibit was an animation of flowing hair, symbolizing freedom and vitality. I wanted to offer viewers an escape from our rapid digital existence and a moment to appreciate the beauty of now.

Have you ever experienced that feeling of pride and excitement when someone truly appreciates your work? 

I had that moment when someone told me how cool it was to see my artwork perfectly in sync with the background music - as if it was dancing to the beat! Even though it wasn't actually doing that, I had meticulously calculated the bpm to create the illusion of a seamless choreography. 


Redefining Digital Interaction

🌐 As Christos Makridis said in my very first feature…in Forbes, I might add (*gasp*), "The interactive 3D space aims to redefine digital communication and interaction, setting the stage for future digital experiences." This showcase at Miami Art Week was just the beginning.

Strategic Partnerships Enhancing Artistic Expression

There were 6 installations spread across the venues on both nights. I had the opportunity to observe people's reactions to my work without them realizing who I was. It was pretty fascinating to hear their unfiltered thoughts and interpretations of my art.

The show's highlight was a 26-inch frame that caught the eye of a private collector in Miami who purchased it!


😲Gawkk ! 


It was a huge deal for me! My art would be displayed alongside well-known artists in a collection worth $2 million. Pretty incredible for my first show.

Later on, the collector also wanted a custom-made fabricated pedestal. We collaborated with a fabricator in Miami to get it exactly to the dimensions and sizing the collector wanted. (see pictures for the final result)



Present Day: Continuing My Artistic Journey

Miami Art Week was just the appetizer. Next up? We're serving the salad course in NYC! 🗽🥗 

Stay tuned; you won't want to miss the main dish!




avoiding burnout as an artist

My fellow artists know how it goes—we get so into our art that we forget to take a break. You start out working on one piece, and the next thing you know, its 3 am and you have to be up for work in 4 hours.

All that screen time can lead to burnout. I struggle with this... every. single. day. So, here are the things that I'm doing more consciously this month that have been making a huge difference in my routine:

1. Get a good chair (no, really)

I have a habit of sitting cross-legged or with one leg up when I'm making my art, which has been causing back and hip problems. Plus, hunching over the screen makes it worse (I don't have the best posture to begin with). Investing in a comfy chair has been a lifesaver for my hips. I got the piper song meditation chair, which has been a total game changer (if you can swing it, get a good chair!)️

2. Check in with yourself – did you hit a "HOMERUN" today? (I made this up for myself but you can do what works best for you)

I like to do a daily check-in using this "HOMERUN" method to make sure I’m taking care of myself:

h- hydrate: keep sipping that water.
o- order: keep your workspace tidy. (did you put stuff away...right away?)
m- meditate: spend a few moments in mindfulness.  (I've been doing this 29 days straight now! a record)
e- exercise: get moving, even if it’s just a walk.
r- read: did I read today? (my brain feels mush if I don't)
u- unwind: did I take a break? (i don't do this enough)
n- nourish: eat something healthy and delicious. eat period; (I have trouble eating sometimes)

3. Trim the energy fat

Your energy is gold! if something or someone is draining you, it’s time to cut them out. Creativity takes a lot of brainpower, so make sure you’re putting your energy into what you love most.

Stay balanced and keep creating, my friends!

3 things I wish I knew before becoming a digital artist

1. You'll never stop learning and it's a BIG time commitment

Even if you master Cinema 4D/Redshift, there's always something new to catch up on. I constantly feel like I'm in a never-ending game of "learn the latest tutorial." While you'll want to dive into creating, sometimes you have to sit back and absorb new info before you can put the pen to paper (digitally speaking, of course). [I get super impatient so this one is a constant struggle.]

2. Creative blocks happen often. One day you're on top of the world, ideas flowing like a river, and the next you feel like a piece of sh** stuck in a creative rut. It's totally normal. I once posted about this and had so many artists chime in, reassuring me they felt the same. When you hit a creative block, remember it's temporary. The more you stress about it, the worse it gets.

3. Have faith that you didn't lose your mojo all of a sudden. You need to promote, promote, promote and network, network, network. If your art sells itself, major kudos! But for most of us, it's a constant hustle to promote and sell our work. It’s a business at the end of the day, and this part can be a drag because all you want to do is create. I get it. Unfortunately, it’s a balance between making new stuff and running your biz.

Stay balanced and don't forget to take your daily JANEdoe(se).